To get the ideal caloric content, snacks should provide around 200-300 calories. Women eat more snacks per day than men, according to some studies. Smartfood is well suited to focusing on this market because many women are looking for less calories when snacking. Smartfood Popcorn will not tell you that they target women as their most loyal customers, but they will tell you that the majority of their advertising focuses on women. Smartfood Popcorn’s goal in its advertising campaign is to make grabbing a bag of popcorn that contains no added sugars and no empty calories easier. It contains slightly more sodium than usual, at 240 mg, but its cholesterol content is low. This snack bag contains 2.5 servings and 160 calories, making it a very appealing snack choice. Following a bitter dispute between the original board and the developers of the brand, Frito-Lay purchased the product in 1989.
After months of experimenting with various ingredients and flavoring options, Ann Withey’s popcorn was created, meeting the perfect balance of popcorn goodness and cheesy yumminess. Popcorn is a simple to produce food that was an obvious choice for this product. Smartfood gave rise to other healthy snacks that contained popcorn, such as trail mix. The company wanted to change the public’s perception of popcorn treats by removing them from people’s minds. Smart popcorn can also be made by adding a variety of spices to the popcorn before it is popped.Īndrew Martin and Annie Withey created the Smartfood Popcorn brand in 1985. These toppings can include, but are not limited to, cheese, chocolate, and caramel. Smart popcorn is made by popping regular popcorn in a microwave oven, then adding a variety of toppings. Smart popcorn is a type of popcorn that is popped using a microwave oven. There are many different types of popcorn, including white, yellow, and blue. Popcorn is a type of corn that expands from the kernel and puffs up when heated.
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